Source : www.mobileapptelligence.com
As smart phones are increasing day by day, a lot more people access the data on the go, rather than the desktops or laptops. Thus mobile application development has become a huge opportunity. Almost every business vertical, associated with any kind of services, is finding mobile application development, a must. A mobile app – android app or iphone app, is finding way because of ease of use and accessibility.
Every business has something to share to its client, it may be information, updates, transactions. Mobile apps are taking this connectivity and sharing to the other level. For example, a travel company certainly needs a mobile travel app or update the present one to cater to the latest travel trends and needs. A company’s own travel mobile application improves their customers’ travel experience as well as loyalty. Visibility of their brand is certainly increased. By using several languages in the mobile app, the travel company can widen their customer base and target the clients across the globe.
According to Joanna Stern, ABC News technology editor, “The future of technology really is about travel.” Mobile apps for travel make being away from home a better experience. Three out of four active travelers use smart phones or laptops while on the move. Laptop is a dependable and hardworking machine but carries the risk of too much of luggage and getting stolen. So more and more people make smart phones or tablets their travel companions, thus skyrocketing the relevance of mobile applications.
Travel companies can develop apps which enable the customers to book hotels and flights from them. They can also develop ideas and mobile apps which is more general in nature. This strategy will also help them to get more customers.
There are great mobile application development companies, which are developing some o of the most interesting mobile apps, as products. They understand the gap, do feasibility analysis and build something, which adds value to clients. Some huge acquisitions have created history in the domain of mobile application development.
Mobile Apps – really worth it? Absolutely. Its really worth going for developing a mobile app for your business to take your client experience to next level.
Author is a senior business analyst and an expert in native mobile app development.