Android app development has grown in leads and bounds over last few years. Android devices can now be seen in almost all the hands. On the other hand, social media has helped small and midsize companies to promote their products and services in a batter way in an increasingly competitive environment. For a well defined marketing strategy, android app development is a must for company to become more reachable and connected, which can be further improved by ever growing social media.
Today, users who frequent Twitter and LinkedIn, checks for the suggestions of the fellows regarding top android apps to user for various objectives. Thus any professional android app development company, cant ignore impact of social media for android app promotion and monetization. More positive comments regarding any app, more downloads the app will see.
All the leading android app development companies are integrating the social sharing APIs along with seamless login. Link of social media icons will also encourage the visitors to click on the icons which will lead them to your social pages. You can encourage the visitors by offering them some freebies such as bonus points for references. Survey shows that social media referrals have increased the sales products and services by 12%.
Android app development company should ensure that your app is in sync with all your social pages. The client comments, new initiatives, images and other valuable information should be shared to common network.
Android app company should also use twitter’s search tool is a very strategic device to incorporate into your information-gathering strategies. One can integrate through the API and share all the tweets on the products online interface. These information can also be indexed and searched through google and thus provide better visibility.
Android app development companies have always given due credit to Facebook, which has a lion’s share in social media. One must use the social media seriously as this will certainly improve the visibility of your android app.
Author is a senior business analyst and an expert in native mobile app development.